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The JOBS Act can be seen as both a blessing and a curse for entrepreneurs. What you should know about the American Jobs Act? Read More

Looking back, getting our business off the ground was not the hard part. Getting our website up and attracting customers was not that hard either.

The hardest part about running our online store was overcoming the loneliness of the entire process. Read More

Thanks to employee enthusiasm, P & G launched a formal employee volunteer program to raise awareness for its Children’s Safe Drinking Water Program. Read More

Men with shaved heads are perceived as more dominant and, sometimes, as having more leadership potential than hairier peers, according to a recent study. That may be why some business leaders sport the power-buzz look. Read More

In my last post, I took a look at what you need to know about how email subject lines render on mobile devices. Today, I’m going to outline how you can make sure your value proposition get across when viewed on mobile. The pre-header – you get a second chance. The old saying goes that… Read More

We have been, and will be paying a lot of attention to rendering of email on mobile devices as we continue to see increases in the use of mobile devices to engage email. As we look at the whole experience, though, we don’t want to neglect anything, including the subject line. We know subject lines… Read More

Social may democratize the marketing landscape, but big businesses still have the upper hand in terms of best-practices, simply because they have more resources to devote to new media.

What's a smaller marketer to do to keep pace in the social space? Here's some help.


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If you own a business or manage your company's content then it's important to have a plan of attack before hitting the social media airwaves. Here are three tasks to check off your list before launching your online content marketing plan. Read More

You may think it is a little early to start thinking about employee gifts right now, but you would be surprised! Once fall approaches, time has a tendency to fly by. For that reason, it’s never too soon to start thinking about what you are going to do this year to thank your loyal employees. Read More

The worst thing you can do as a visionary and a blogger is limit yourself. The biggest rewards come from the biggest ideas, and the biggest ideas aren’t always easy to implement. Read More