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Should management be in the room during a session to identify strengths and weaknesses? We say yes they must be. Read More

Give success a chance – how to prevent the business having too many conflicting strategic priorities Read More

Monica Lewinsky’s reputation seems to have been frozen in time. The PR Verdict: C for Monica and her reinvention . Ample follow-up PR opportunities. Read More

We recently tested the McAfee Secure badge against a badge we designed ourselves. Find out the surprising results of the test here. Read More

If you not only want to have an opportunity to be in the newspapers, but would like to become a favorite source, then read how you can gain the trust and favoritism of the journalist. Read More

Social media has effectively changed the realm of possibility when it comes to running and promoting a non-profit campaign. Want to tap into the power of social media to raise money for your organization? Here are 3 steps to create a killer social media campaign and tons of examples to get you insp Read More

Online shopping can really affect towns and communities and I had a thought about what they can possibly do about this eventuality Read More

Did you know that when SheerID asked over 2,000+ students, many of whom were polled in person, about purchasing software, not a single student said “I don’t own a computer.” Do you know how much money students are spending online? I’ll give you a hint, it’s in the billions. Read More

It seems like the economy might finally be on a permanent upswing. But even though economic indicators are looking more positive, that doesn’t mean your chances of finding business financing are improving.
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I’m terrible at delivering elevator pitches. Fortunately there’s another way. If you’re shy, hesitant, or just unsure, here’s a solution: Get people to ask for your pitch. It’s easy. You just need a conversational hook. Read More