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The important thing to remember here is that just because you may be a small business or even an entrepreneur, companies and entities or every size are at risk of losing PR credibility when something goes wrong – in a big way Read More

Building better customer relationships is not just something that would be nice to do – it is something you must do if you expect to be successful in business today. This book contains 101 useful suggestions for maintaining and building relationships with your customers – starting with the next contact you make.

The 101 ways in this book are all about people and how they react or respond to others. Most of the ways deal with common courtesies that anyone would appreciate – for example, keep the customer in the communications loop, don’t put customers on hold, be accessible to the customer and do what you say you will. All of the ways boil down to good, common sense Read More

Online marketer Chris Pirillo gives his tips on startup based on his own experience launching an online business over a decade ago. His number one tip? No one knows your small business the way you do, so make sure, above any advice you might receive from anyone else, that you understand fully what is involved in making your business a success and understand what it will take to accomplish this. Chris's advice does not negate getting advice from others, including successful entrepreneurs, or reading and gaining as much information as possible about the market you are seeking to enter or about the basics of running a small business in general. It's simply that, when it comes to starting your own business, you must view any advice you receive in the light of your own business model to decide what is likely to work for you and what is no Read More

Diversity works. As interested business leaders, it is our role to keep diversity and inclusion at the forefront of corporate strategy conversations at a time when, due to changes in the economy, decreasing or eliminating these efforts are often a cost-cutting measure. Yet this is the time to delve deeper into the diversity and inclusion conversation so that when the economy turns, and our business models and talent look a bit different, we are poised to maximize new revenue opportunities and our human capital. Diversity works, and we were reminded this week that we must be continuously working at it Read More

Today, when people want more information, they immediately turn to the Internet to retrieve what they need; whether it is for projects, news, online shopping, or even just to do price comparisons.

Edelman Digital had been analysing the amount of online chatter over twelve months about major technology brands. Read More

Are you irritated that your web developer and SEO keep asking you for content? Want to know why? You can feel the frustration dripping through in this post (which makes it a little funny) but if you are planning a website project or looking to improve your site, this piece of perspective could be really useful to yo Read More

A while back, when a startup founder mentioned to me that he wasn’t sure he had the personality to be an entrepreneur, I realized how important that insight was Read More

I know that most people cannot afford money to buy thousands of e-books online but we bloggers can still share with others some useful tips that can help many to grow and there are thousands of e-books that will allow you to increase your knowledge. Even better, these e-books are free and I am sharing it with you for free too.

These are the top 60 e-books lists that some of you might find useful Read More

Thinking of investing in social media but struggling to know where to start? According to a recent survey, 46% of small business owners said they wish they knew more about social media. And, while coming up with a social media strategy is one thing, it also helps to have a basic understanding of what each of the major social media sites can and can’t do for your small business and its customers. Here’s a quick 101 on how to best leverage the top three social networking sites – Twitter, Facebook, and LinkedIn Read More

Pricing your product or service is an extremely essential issue that every single business owner and sole trader must address. Get it right and you should find yourself dealing with happy customers.. Read More