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Lisa Barone gives 20 great reasons, but the comments in this post are terrific, too. Read through what other small biz owners say in reply. Good stuff.

From post: I tightened up my Twitter follow list yesterday. I like to do that every month to filter out the voices I’ve stopped listening to and to hopefully add in som Read More

Over the weekend I was contacted by Shawn Hessinger, chief moderator and blogger for BizSugar.com. He had read a post of mine where I mentioned BizSugar.com as one of the social media tools I use re Read More

Free is an effective marketing and sales tool. In the on-line world, have consumers become too expectant for everything to be free? Read More

Marketing content, by design, is meant to appeal to your prospects and clients. Attempting to impress with big words or complicated phrases can drive people away. Read this BRIEF post to learn why. Read More

If you want to move your marketing up a notch, then getting online and observing your customers is very easy. I am not talking about stalking or being a peeping tom, but simply noticing and gaining more insight into your current and potential customers. Finding out more about them really does help to build and strengthen your relationships.

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This book/program review by Anita Campbell highlights why this content could be the best thing your business ever purchased. This is a review of the book The Highest Calling by Larry Janesky. It will inspire you to entrepreneurial success in your small business. Read More

As a business woman I have a matter-of-fact approach to finance. If you want to make a profit you need to have more money coming in then going out. Read More

We like to think of ourselves as in charge of our own destinies.  The American Dream is all about being able to achieve what you are capable of -- regardless Read More

Do you think working nine to five is ok to survive in this recession. Maybe more hours have to be put in to achieve your goals Read More

Social media is the new black in marketing. But how can we really make our social media activities make a difference and have an impact on our business? Read about how you can increase the effectiveness of your social media actions and build a better following. Read More