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Today we talk about things like Brand Awareness, Brand Building, Brand Advocates and Brand Monitoring. We still associate logos and marketing materials with a company’s brand, but branding encompasses so much more.

Branding begins with the answers to these questions:

Who are you?
Who is your Read More

Here are 7 tips that you need to include on your business signs or your lawn signs so that you can increase your likelihood of generating sales leads. Read More

If you let your users’ natural actions help you craft the design and content that gets the best results, you won’t be guessing (or arguing) about what to do any more because the facts from an objective test like this will drown out everyone else, including the boss man (as long as it’s his idea). Read More

The Internet has turned the classic definition of the word around, turning it into "a list of desired items the compiler MAY obtain via putting it together and sharing with friends." Are you using wish lists yet? Chances are that more than 50% of the people who read this question, don't (missing ou Read More

Now that 2012 is officially over, it’s time for a brief overview of our most popular posts in the past year. As you’ll find out, the list is surprisingly diverse — there are infographics, posts strictly connected to payments, marketing case studies and even tips for using… Kindle at work! Read More

Save time, improve productivity and performance of your small business by getting more from the meetings you chair. This short guide covers how to prepare and conduct more successful meetings to achieve more positive outcomes. It includes tips on preparing a meeting agenda, keeping to time, improvi Read More

There is no shortage of content on the web. High quality content you can trust, well, that’s another matter. BizSugar is a respected small business destination where members (membership is free) submit tips, advice, blog posts, video, and other resource-packed content within a business-focused comm Read More

An interview with Cathy Stucker. I would not limit my guest posts to just one or two blogs, but contributing multiple posts to one or more blogs while also seeking out new blogs seems to be a good guest posting strategy. Read More

You don't need a blog or Website with massive traffic to create a viable business. Nathan Barry of Designing Web Applications discusses a case study in creating and launching an information product without the benefit of a huge audience or an established brand or much significant Web traffic for th Read More

In the last year that everything has fallen in to place and the most amazing things have happened to me in my professional life. Read on to see what has happened Read More