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These days so much time and money is spent on online marketing that often there are no funds left for the traditional brochure. Many business owners feel a brochure is outdated and unnecessary, and prefer directing people to their website and social networking sites in order to engage potential cus Read More

Can't afford raises for your staff this year? Consider a variable pay model that will make your workers happy and productive. Read More

A summary of Rand Fishkin's presentation on how irrational SEO biases are holding us back from great opportunities & how to turn the biases on their head for big wins ... Read More

Find out how OutofhoursAdmin came about and Sharon Sheppard's expertise in all things Microsoft. Also giving us some helpful tips too. Read More

Embodying your brand as the business owner can help boost your brand and your professional image. If you're not being your brand, you're missing out on serious marketing opportunity. Read More

Two recent surveys shed light on what small-business owners are investing in - if anything - and what the future may hold. Read More

I am often fascinated by people I chat to on Social Media and want to know more so I asked if I could interview Paul O'Mahony (@Omaniblog). We of course thought it would be a great idea to combine that with lunch at the Cliff House Hotel, as you do, so we got to chat to the General Manager, Adriaan Read More

There are so many online resources for great images. And for most of these sites, the cost is a simple tagline attributing the image to the site or photographer. In addition, the sites also have user-friendly interfaces to find and download images quickly and easily. Here are five great websites fo Read More

As you watch the campaigns unfold, you can learn from some of the best professionals out there about marketing in the digital age and creating a brand that attracts people to your business. Even if your business has nothing to do with politics, you can use their strategies to launch your business t Read More

It’s a dirty little secret that some businesses have resorted to “buying Likes” of their business Pages. But that could soon be a thing of the past, as Facebook announces it is cracking down on fake fans. Read More