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Fortunately, there are some really powerful blogging tools out there that you can use to help you out with all of this, and today we’re going to be discussing a few of them, and how to utilize them in order to drastically improve the quality of your articles. Read More

When you become a franchisee, you already have a pre-built marketing image. Your brand is already widely known, so you won’t have to spend your valuable advertising dollar to explain who you are or what you do. That frees you up to work on the day-to-day necessities of your brand new enterprise, al Read More

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content Read More

This is a guest post from Stephen Moyers:
To increase your business, you need to go where the customers are – and these days, your potential customers are almost guaranteed to be on some sort of social media network. Consistency should be a priority throughout all your social media marketing effor Read More

When you have a target audience in mind, you will be able to connect with them more effectively. These are the people that you should really know – how they think, how they behave, how they feel, how they grow and change through time. And when you consolidate all this information together, you woul Read More

A blog post isn’t just a blog post. It’s a drop in a larger bucket designed to fill to the brim with so much value the reader gains trust and respect for your brand. While that trust and respect might not immediately yield a sale, it does something far greater: it yields buzz. That buzz you generat Read More

The key to a good content marketing strategy is to provide content for leads no matter where they are in their purchase journey. But that means creating a good program to nurture those leads that are not yet ready to buy to help them through their journey and towards your product or service. While Read More

Instagram live is truly "in the moment" and when you are done with the broadcast Instagram will not archive a recording for you. In this video I show you how to keep your Instagram live broadcasts and keep a recording of it on you Mac. Read More

Your blog shouldn’t look like a dump where the top posts are relevant to the times and going down reveals the remains of old ones. Update seasonal posts to cover new details. Maintain a content planning calendar and revive the top posts from past years. Write a follow-up to a previous post with pro Read More

Take real-life entrepreneur Danny DeMichele as an example. An Internet entrepreneur since the beginning of the medium – he started his Internet businesses in 1998, when he was 18 – Demichele would be the first to tell you that the road to Internet success is not only all about hard work (and networ Read More