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Many companies are now properly utilising social media and community development to improve their relations with their audience further. Professionals who can make use of their skills to keep the community updated are now in demand, and they are called Community Managers. Read More

To blog better, find your sweet spot. Focus on value over fluff. In the end, you’ll likely have 1,000+ word blog posts that are intrinsically worthwhile to read and share. That’s how you get engagement and that’s how you attract more people to your business through content marketing. Read More

Not only does MMA software free you up to do some super important tasks only you can do, it also gives you more ways to engage with and learn from your audience. Sounds pretty win-win, right? Here are 7 ways you can make mobile marketing automation work for you.

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Check out the infographic in this post to learn how to create effective headlines. It walks writers through the entire process, from idea to hooks to editing, so you can improve on any part of the process that you struggle with. Read More

Social media has dramatically transformed how we transact business across the globe. It has made it possible for firms to target their customers in a very deep manner and this has had striking results in the way businesses are run all across the globe. The key thing that has made this type of marke Read More

In this Marketing Eggspert round-up I have included articles about improving your writing skills, using listicles, images in your content, link diversity, content marketing, guest blogging, SEO mistakes, customer service advice and using stories for marketing and social media Read More

In the world of online business, reputation is everything. Whether you have a successful blog or an online store, consumers only know you by the presence you have online. Below are four PR tips you’ll need to keep a positive reputation on the internet. Read More

Branding includes every aspect including your website, your logo, your marketing strategies, your communication and even the way you conduct business online. There are branding practices you can start with today to create an amazing background for your business to run on by creating a successful br Read More

Attracting bright talents is becoming more and more challenging, especially across the leading business sectors. The rise in workforce demands forces companies to not just promote their products and services to its potential customers, but also promote their company to potential employees. It’s no Read More

Have you tapped into the very heart of your brand? Can you communicate this in an unbeatable story? The Managing Director of Aspect Film and Video talks us through the six fundamentals of incredible storytelling, in this exclusive insight from a presentation given at Social Media week. Read More