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There are varying levels of aptitude when it comes to business owners using social media. Some have annoying habits which are stopping them from seeing the results you want through social media. Read More

When you have a published press release, you want people to share it through social media. But many people aren’t as attracted to a press release as they are to a more friendly version of your news. Read More

Here is a list of ten important facts and marketing tips you need to manage your Facebook page more effectively Read More

While you know the importance of continuing to develop your own knowledge about running a small business, have you given much thought to helping your employees with their own professional development?

Sharpen your staff's skills by teaching them through professional development programs. Read More

David Ogilvy's recipe for print advertising success sounds a lot like successful websites. I’m sure I’m not the first to make this connection, but I wanted to share with you these time-tested marketing techniques that sell your product or service, regardless of the medium. Read More

Women-owned small businesses are on the rise, but we haven't reached the top of the mountain yet. It seems like no matter how hard women entrepreneurs try, we will never catch up to our male counterparts. Or will we? The state of small businesses owned by women has risen significantly over the past Read More

Choosing the right name for your business is critical. Here's how to secure the name you want and protect it for years to come. Read More

When it comes to writing a headline for your press release, you can’t put too much importance on it. After all, if it’s a sucky headline, people won’t click to read your press release.

Here are even more killer tips to polish your headline-writing skills. Read More

How do you make your about page excite your reader and get her invested in your business? By incorporating these five elements: Read More

Offering more than just a perfect melody and killer performance, the stars of Pitch Perfect 2 have also provided email marketers with valuable lessons to turn their classic strategy into a modern marketing success. Read More