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It is December 2001 and I am wearing out my throat begging for money, again!

No, I am not on the streets panhandling, rather my first start-up, Zento, has just lost it’s “guaranteed” second round funding as well as my best-friend and co-founder. And we are days away from letting the last 35 staf Read More

Every employee from the executive team down the line can be a conductor or narrator for your brand. Each one has the ability to impact the lives of your customers, and each can help you achieve a new level of word-of-mouth marketing. Read more in this post! Read More

What kind of technology trends do you think will be leading this year? I think that we will see more and more applications for people on the go, and the digital consumption will be catered and personalized to the user of the mobile device. The iPad and other computer tablets have changed the readin Read More

Achieving success is really a very simple thing. It’s a three piece puzzle:

1) You need to be smarter than the competition.
2) You need to work absurdly hard for a really long time.
3) You need some dumb luck. Read More

Are your relationships trapped on-line and off-profit? Think about building influential relationships that translate into business. Read More

In today's challenging economic climate, marketing teams are under increasing pressure to maximise ROI while at the same time improving customer satisfaction, reducing churn, and ultimately driving revenues.

As a result, many companies are trying to adjust their marketing approaches and process Read More

When a small company gets stuck in a long drawn out sales cycle when landing big sales they should pull out of the deal. There will be plenty of other opportunities for making big sales with other companies. Read More

If you’re familiar with Amazon’s Kindle, Apple’s iBook app or have at some stage come across a digitally delivered book, then you’re probably aware of how popular digital books have become. Moreover, the opportunity for virtually anybody to offer his or her digital works to the world at little cost Read More

If you own a blog on WordPress and using Google Chrome browser, here’s an interesting extension called “WordPress Checker”, which keeps track of one or more blogs for unmoderated and spam comments for you to approve or delete them. Read More

Have you made a new year's resolution for your business? A Facebook post from an Australian company provides motivation to think about how you're going to ROCK your own business in 2011. Take the challenge! Read More