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Businesses have been quick to capitalize upon social media trends, but how many of them are using social media effectively? It would seem that the number of businesses making the most of social media is actually quite low, so here are a few considerations to mull over when looking for new and innov Read More

Harnessing technology can create successful sales, but it can also result in major disasters. Check out this infogrphic from Lattice team to take a note from the top marketing fails so history doesn't repeat itself. Read More

Being an entrepreneur is heck of a job. It’s unpredictable, it’s confusing and at times its downright scary but an Entrepreneur will tell you one thing- with all its hurdles and uncertainties they won’t have it any other way. Read More

An enterprise can’t survive without customers, which is why Customer Relationship Management (CRM) systems have become a must-have tool for savvy business professionals. Read More

This article examines three of the biggest misconceptions that exist around SEO, and why they are potentially so damaging. Read More

Potential business partners are all around us. They could be family or friends or likeminded people whom we can gel with. However, choosing a partner is the critical aspect of building a partnership. One has to consider many things. Here are 8 questions I think should help you figure out who is Read More

Want to know how to market a nonfiction book? This is a written guide on some online and offline strategies to market your book. Read More

Is your business ready for the holidays? Here are some retail marketing techniques that you can use to boost your sales these holidays. Read More

Here's more data for those who want to know just what social media is really is really doing for their business. Check out the infographic shared by the folks at Talk 19 Media. It's not too much of a reach to suggest that this activity also leads to sales. So once again we evidence that social medi Read More

The ability to multi-task in any small business may seem valuable at first. But in the end, it only causes lack of focus, delay and mistakes, says virtual assistant Rhonda Holscher . So what can you do in the place of multi-tasking to be sure all necessary tasks get done? The answer may be simpler Read More