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The following is a list of tips that should help you first reach the consumer and then build a relationship with them. Read More

You may think that working for yourself is a dream come true, but it comes with a handful of downsides and pitfalls you'll want to watch out for. Here are a few of the worst so you know what to expect should you decide to adventure into the world of freelancing. Read More

Successful marketing of your brand depends on having customer profiles of your key customers. The more you know the easier it is to have strong relationships. Here are five tips to help you. Read More

In today's post John Jantsch covers the importance of keeping things simple in order to convey your message to all your clients. He ends the post with great usability testing tools. Read More

If you Google “entrepreneur” you get a lot of mindless cliches like “Think Big!” For me, being an “entrepreneur” doesn’t mean starting the next “Faceook”. Or even starting any business at all. It means finding the challenges you have in your ife, and determining creative ways to overcome those chal Read More

It’s been a few weeks since Google announced the introduction of its Plus One (+1) button to search results and websites. Now that the hype has died down let’s assess if this will be a winner and finally allow Google to find its place within the media market . If Google +1 takes off are you ready t Read More

We dispute CNN contributor Max Barry's claim by showing how smart small business leaders greatly leverage this function. Read More

Amazon cloud has experienced server problem, affected many sites, including the popular Reddit, Foursquare, Quora and many others. Some lessons learned. Read More

One of the best things you can do for your career, or for your business, is to develop your best asset. But what is your best asset? I submit that your best asset is…you! Read More

Starting your business with your 401(k) is becoming an increasingly popular option for tax strapped entrepreneurs, according to this article from SmartMoney, part of the Wall Street Journal Digital Network. But the controversial practice, which often involves a "Rollover as Business Startup" to avo Read More