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The knee-jerk response of any self-respecting sales rep or manager is an indignant, “Of course I’m a change agent!” But, as anyone with a complex sell cycle knows, the biggest competitor is “do nothing,” and the underlying reason is the no-guts, change-resistant customer. If a sales rep is a change agent and therefore an agent of change, how can this be so Read More

With just about any business these days, how well you handle customers is crucial in defining your reputation and how fast your business spreads via word of mouth. If you are short staffed in the customer service department, a virtual phone system can hel Read More

Hi, folks. Put this together as kind of a more in depth exploration of how you go about creating real community on BizSugar or any other social media site you might participate in whether large or small. Thankfully, there are many others among our regular users here at BizSugar who are equally adept at building community through social media so I thought it would be great if everyone could pitch in with some suggestions as I'm sure there are things that could be added here. Besides, getting others' input is what social media is all about, right? Thanks, in advance, for your contributions! You can comment here or on the blog post by following the link. Read More

Pizza Hut employs 3,000 disabled workers and reports turnover is less than 1/5th of other groups!

Marriott Corp. offers an internship for disabled high school students.

Half of the employees at Carolina Fine Snacks are disabled!

Disabled workers are GREAT employees Read More

We're not talking about half-baked, everything will be all right optimism. It's really about resiliency, a deeper form of optimism Read More

Is everything all shipshape with your current customers? If you are like most of us there are usually a few things that need tidying up. It is easy to get hooked on “get more customers” to make your business succeed. However this is a common trap when marketing your products and services. here are 4 tips to get your house in order Read More

Web content writers are always in high demand and play a very important role in online marketing. There is no dearth of jobs for online writers and projects in shape of article writing, blog writing, web content writing, newsletter writing often keep them busy. If you are new to freelance writing profession and want to get repeat businesses from your clients, avoid making some common mistakes Read More

What does a lunar eclipse have to do with using your numbers to improve cash flow and profits? Everything, according to this article. Learn why performance, when stacked against comparisons against yourself and competitors, is improved through this often over-looked best practice Read More

As a writer, I struggle with making my content appealing to the reader. I've found out that's only part of the battle. Your documents have to "look" appealing, too. Here's how one company created an email banner that could be customized to make their content tie together and make it more likely to be read Read More

Yes, the long awaited report on search marketing for 2011 is now up and available!

This report is one of the ways in which MarketingSherpa tracks the latest trends in search marketing from over 2000+ agencies, companys and business owners to offer up insights and knowledge on what works! Read More