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the idea of organizing one can be overwhelming to those who lack adequate writing skills and general public relations knowledge Read More

Stop sweating the small the stuff. Find out what the #1 focus of your business should be. Plus 9 questions that will help you make more money… Read More

Using audio isn’t about replacing your written content, it is more about in addition to. Audio adds an extra dimension to your message and makes your communication more personal. Read More

All small businesses should have a good website. Having a website alone is not enough. The website should be ranked at least in the first 20 search results. As a small business owner, if you want to attract traffic to your website, you must improve the search engine optimization (SEO). That means, Read More

Why does introversion matter to business? Author Susan Cain contends that our society’s bias toward extroversion wastes the talent and energy of the one-third of Americans who are introverts. If you’re not harnessing the power of the introverts in your business, you might be wasting talent and ener Read More

Getting good testimonials isn't easy, and they must not be “written” by anyone other than the people giving them. Here pro bizwriter Suzan St Maur shows you how to obtain them honestly and effectively Read More

Social media CAN be used to improve your sales. However, it needs to be used properly and executed effectively if you want to achieve that goal. Great sales advice from Kelley Robertson. Read More

The goal of a headline is not to sell and not to yell (though some may appear to do both), but to pull people into the content of the email. Just as the subject line invites people to open the email, the headline invites them to keep reading. Use it to pull them into the heart of your message.
Her Read More

Interview with Brett Kelly, author of Evernote Essentials, on how he sold over 10,000 copies of his eBook, landed his dream job, and more. Read More

Selling is about providing solutions to customers’ problems. Keep in mind, you are a expert at what you sell and people come to you for advice. Read More