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As a small business owner, you undoubtedly see the benefits in marketing your business. You’ll be able to attract new clients, build your reputation, and increase your profits. However, marketing costs a lot of money so you’ve decided to put it off for now…right? Wrong! In fact, there are plenty of Read More

This morning, Keira Knightley's "sexually suggestive" Chanel advert was banned by the Advertising Standards Authority. In it, the actress is seen in a partial state of undress and whispers seductively to a photographer. So the question is this: is there a place for controversy in content marketing? Read More

Unlike Facebook, there isn't a built-in analysis tool that does it for you (if you want sparkly graphs and the like then you can always use a social media management tool) but there are a few metrics that you can track yourself to get a feel for your brand awareness levels. Read More

Many business owners who are thinking about going to the cloud are wondering about this: What is it like working in the cloud? Some interesting share inside.... Read More

Most entrepreneurs know they want to be independent, build a business that gives them the freedom to work as they want with flexibility in time and space. While they know they want to carve a niche for themselves they are not very clear about how to find a profitable niche. Indirom, a publishing st Read More

To a degree, your success depends upon being able to accurately communicate your ideas to the minds of other people.

Would you like to improve your communication skills simply by reading a few lines of brilliant advice?

If yes then… read this…………..
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If your brand has multiple social-media presences but lacks a content strategy to populate these social spaces, you’re probably spreading yourself too thinly on what’s achievable for your brand in social media. Read More

Business leaders always think about progressing in next generation technology. When it comes to cost savings and revenue generation, business executives become more alert and conscious. Technology trends for the next generation have already occupied their place in the ROI. It is very important to k Read More

I get often asked lately how is the mobile site helping businesses? To me, and I bet to many IT professionals it sounds like being back in the late ’90 when companies still asked “why do I need a site?”. Read More

LinkedIn is arguably the best social media for business. If you are interested in finding out more about it and discovering which groups to join, read on. Read More