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Comedy and music are not the only things selling out there – it’s business in general that has profited enormously over the years thanks to the use of video marketing. So, what sets video marketing apart from the other channels of marketing? What are the reasons customers look at video as being the Read More

Learning how a company creates content, what channels it uses to deliver that content, and to whom they’re marketing, can give you valuable insight on how to create and use your own content. Watching customer reaction to a company’s content marketing will also provide useful information, such as th Read More

It’s not a secret: repeat customers are profitable. On top of that, retention will give you the chance to save significant customer acquisition costs and quickly grow thanks to a much higher customer lifetime value.But how is retention connected to onboarding? Read More

Whereas just a decade ago we only needed to be familiar with a handful of software solutions, nowadays everything we do is connected to a specific application. UI designers have done an excellent job developing a clear and straightforward language that allows users to immediately comprehend the bas Read More

Struggling to grow your business on Twitter? Here are 9 fail-free strategies to grow a massive following on Twitter that will boost engagement, leads, and sales! Read More

What are the drivers of customer loyalty? One of the major challenges brands face today is to create meaningful, satisfying experiences for their customers. Experiences they will love so much that they will come back again and again. Read More

When it comes to content marketing, your usual run-of-the-mill text and image strategy is no longer going to cut it.

In the era of content shock, brands need to be actively engaging with their audiences in order to stand out from the clutter.

Check out my post on interactive content to find o Read More

Your brand's blog isn't just a resource. You should be looking at it just like any other marketing channel. It has to optimized in order to generate leads.

In this article, I'll discuss in detail 5 actionable tips for you to implement on your blog so you can enhance your conversion rates and ove Read More

When you are struggling with SEO, Google Alerts, a powerful tool, can provide you with the assistance you need completely free. Read More

All terms you should be familiar with if you’re looking to optimize your website through SEO hosting. Unfortunately, while you may be familiar with terms, you may not realize how they should all be coming together to create the perfect storm of SEO hosting Read More