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The ecosystem in technology is designed in such a way that many people will not know exactly what to do and when to do it when they encounter a software at their places of work or in their day-to-day. This pressing problem gave birth to documentations and manuals that live on various parts of the w Read More

Are your customers as successful as they could be by using your company’s products/services? Discover the key principles to customer success and why they are important.

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There are many ways you can go about promoting your content. To help you get started, we asked 60+ well-known experts to share their favorite content promotion strategies. Read More

Principal Product Manager of Atlassian, Evan Muchner, says in an interview,

“The nature of SaaS implies that your customer is constantly re-evaluating your product — weekly, monthly, or yearly.”

The explosion of the SaaS model in recent years has been monumental in changing the technological Read More

Way back in 1980, The Buggles famously sang that “Video Killed the Radio Star.” It would not be the last decisive victory for this plucky media format. Read More

How do you actually increase customer retention? There is a lot you can and should be doing to shift your attention from customer acquisition to customer retention. Here’s 5 powerful customer retention strategies to get started with. Read More

In one of my previous posts, I wrote about the superpowers of product marketing managers by drawing some inspiration from the popular Netflix series Stranger Things. This time around, I’m going to use the 2003 romantic comedy, How to Lose a Guy in 10 Days. Read More

Most small business owners start with a vision. The vision in their mind tells them what success is. And predicts what it will be like when they get there. For most people, achieving success always involves working harder, faster, taking more risks. It also requires making more personal sacrifices. Read More

Entrepreneurship is all about taking risks. Here's a guide on the most common types of business risk andwhat you can do to minimize your exposure. Read More

Did you know graphic design and SEO are related? Try these 4 easy graphic design tips, boost your SEO, and get Google traffic to your website. Read More