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Having a unique presence in social media is vital if you want to increase sales through it. Building customer trust brings with it the creation of a brand following. Here are 4 ways how you can use social media to build customer trust and increase sales. Read More

There are many pitfalls to avoid and precautions to be taken when contemplating the sale of your business to a competitor. In particular, selling a business to a competitor can have tricky antitrust implications that require much care prior to closing. Read More

A friend called me recently and asked a question: Do you think you could help a young man, he has a big problem? It turns out that my friend’s friend knew this young man and his father. The father is a well-regarded attorney who has a solo practice – sounds like thousands of other attorneys in t Read More

Have you ever wondered how a feedback survey can help you as a blogger? I recently conducted my blog survey and have revealed its results, and how it helped me plan my blog strategy.

Lots more in store, at the blog. :)
Read More

A question I see a lot when it comes to WordPress blogs are what are the best WordPress plugins for my blog?

It’s a good question and it’s certainly been answered in adequate detail by many bloggers.

So in this post I want to take it further than just ‘plugins’ and give you some of the best t Read More

So you have a Facebook page, and you’d like to build your audience. We get it! At Zopim, we were in the exact same position in 2009 when we launched our page. Before we did, though, we had to start with a basic question:

What’s the point of having a Facebook Page? Read More

Everyone makes mistakes. People who are successful are just the ones who learn from them.

Marketing your business on Facebook is no exception - especially as it still quite new, and changing all of the time, it’s not always easy to know the “right way” to do certain activities.

In this articl Read More

Facebook Page Reach is down, is it time to stop using Facebook for your business? Find out if Facebook is the next Myspace or if it's still a valuable option. Read More

Kip Marlow is more than just the host of Entrepreneurs Club Radio. He's a successful entrepreneur in his own right, building and then selling a successful business of his own. In this talk, he shares what he picked up along the way. Who knows? It might help you in your own business. If you've got Read More

Google +Post Social Ads may still be in the Beta testing phase, but it’s sizing up to become the most important evolutionary change in how to market a business.
If you’ve been an adherent to Facebook Ads in the last year, take a look at how switching to +Post could benefit you once they officially Read More