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With our website audit, we can provide critical insights into your website’s performance on the Internet. Website audit is the first step to identify, resolve and improve areas that are underperforming. After the areas that require improvement are identified, we can help you apply the best practic Read More

The content used on your website or for your content marketing program must be of the correct length, up-to-date, and relevant. To enable high web rankings and to make content shareable, you must ensure that web pages have the just the right amount of text, downloaded materials on the website are Read More

The concept of Big Data and its impact on various business ecosystems have been analyzed, dissected and discussed numerous times on both online and offline platforms. Though there are still debates about the efficiency and challenges of this technology, most of the experts and analysts have arrived Read More

The IT help desk is responsible for improving the quality of internal support as quickly as possible. For enhancing the efficiency of the help desk staff, it is important to have an automated process automation in place. One can influence real-time data to deliver accurate internal support to maxim Read More

The issue of cyber security should be addressed both from the technology and people’s perspective since most data breaches are an inside game. What people do with their data, systems and the whole digital resources should be technically audited in real-time to spot vulnerabilities. Read More

When social media moves to the B2B space, it becomes an issue of information-handling, and moves from the more individualist perspective to the corporate. In the field of Logistics in the B2B aspect, has crossed India’s borders and here too, blogs and communities can help create the buzz around the Read More

According to a recent report by McKinsey, high-skill knowledge workers spend more than one fourth of their time managing e-mails, every single week. Emails not only take up your time but indirectly can cost your company millions. A pediatrician from the Penn State College of Medicine has found out Read More

Creating a content calendar months’ in advance is a blessing in disguise. A publishing schedule gives some direction to your thoughts and you know what to say when. For instance, the content calendars for Time and Vogue are up on their websites. When you become a part of this process, you’ll start Read More

The search engine landscape is an ever evolving platform with multiple algorithm changes happening on a daily basis. Keeping up with these changes may seem overwhelming, however the basic principles of SEO remain same. Read More

The salesman:

Focused on the customer and their need and then pitched the product
Understood the gap that the customer had and “sold” based on that
Spoke to the “key decision maker”. Read More