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I read an interesting post last week.  It focused on the importance for sales people aligning themselves with "What the customer is ready to do." On the face Read More

If you were paying any attention to the SEO-sphere on January 20th, you might have caught a post from Matt Cutts outlining the “Death of Guest Posting”. Similarly, the industry is abuzz with speculation after another post, “Content Shock: Why Content Marketing is Not a Sustainable Strategy” present Read More

Your business is a ship. When you had a small ship, you could do it all yourself. But what happens when you find yourself the captain of a larger ship? Read More

Andrew Cravenho, CEO of CBAC Funding, takes us through the importance of online video and how brands unintentionally misuse this valuable platform. Read More

There’s been endless talk lately about Facebook algorithms and a pay-to-play structure. Best practices seem to change week to week. And reach still sucks. So, when my Facebook post reached over 10,000 people last week, I about fell out of my chair. Here's the lessons I learned from that post. Read More

By Lionel Bryant

If you learn how to connect with journalists, then you could use those relationships to promote your business, products, and services. Journalists are always hunting for a good story. If you can make it easy for them, then they might decide your story is worth covering.

Befor Read More

Used to be, salads were the thing you didn’t want to order on a fast food menu featuring hamburgers.* They were wilted, waterlogged and anything but appetizing. Then a few years ago, fast food franchises like Wendy’s started offering better-tasting salads. And they sold pretty well. Is there a heal Read More

This article will discuss some of the (free) best-practices you can use to combat a decreasing organic reach. I’ll then get into some of the ways I’ve seen Facebook Ads used successfully. And by the end, hopefully, you’ll be able to make your own fully-informed decision about Facebook advertising. Read More

Lavishing some love on your current customers and more. This is our community news roundup where we share information from the blogs and other sources we follow. Read on to find out how you can contribute and help make these updates even better. Read More

Having a website isn’t the only way your business can and should be online. There are more web-based tools appearing on the horizon every day, all designed to make your business smarter and more efficient. Here’s what you should be doing right now to get the most out of these online tools. Read More