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One of the key challenges for any brand’s social media strategy is to create a sense of community and loyalty among its fans. Sometimes, that community already exists and the job of the social media leaders is to start engaging those people in new channels of communication. That’s what social media Read More

Mindy Tyson McHorse explains how hiring help can pay for itself, and make you more productive and profitable. Read More

Kendy Sproul has seven steps to cultivating an engaging relationship with your social media communities. Read More

Apps and services like Instagram have given people the ability to add all sorts of filters and features to their photographs while websites like Tumblr, Facebook and Flickr have enabled people to share the images they capture, and the flexible nature of digital cameras means that people capture ima Read More

You are either in control of where you are headed and steering your path or you are floating through life, letting circumstances and obstacles determine your outcomes each day and ultimately the results you achieve. Read More

If there was ever anyone who knew how to solve a problem, it was MacGyver. With nothing more than a cassette tape and a paper clip, he could pretty much get himself out of any sticky situation. He was a problem solver, and you know what? So are you. We are all in the business of solving our custome Read More

THE PR VERDICT: “D” (PR Problematic) for Michele Bachmann. The Minnesota congresswoman befuddles, per usual.
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Part of the ramp-up process for channel partners involves training the people who work for channel partners. These four things should form the core of your partner relationship management (PRM) system. Read More

Smartphone applications that are designed specifically to help small business owners and freelancers alike with their corporate operations. Read More

Most business owners hate lawyers. Here are seven tips on how your small business or startup can hire a good lawyer (without losing your shirt). Read More