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Every investor is looking for the “dream team” of executives to put money on. Often I find that experienced investors scan ahead to the management page of a business plan, even before they read the product description. That’s how important the people are. The Chief Financial Officer (CFO) role is u Read More

The recent announcements by Yahoo! and Best Buy regarding telecommunication have sparked heated discussion over flexible work policies and thier value to both employers and employees. Mercer's infographic sheds light on trends in flexible work policies... Read More

Have you ever wondered what would happen if your social media administrator left? It's scary to think about all the information they have access to. There are some simple steps you can take to protect your online reputation. Read More

Social media is here and many people are already using one, two even more social media platforms. Let me surprise you; many of your customers are members of these sites already, and thus many companies have discovered the wealth of integrating social media strategies into their marketing campaigns. Read More

Are your employees committed to achieving business results? Who should lead the effort to engage them...HR or Executive Leadership? This article describes how to align employee values with core business values in order to motivate people and generate positive business results. What does your compan Read More

The action at Facebook never seems to stop. Just yesterday, Facebook made a major announcement unveiling a radically new redesigned News Feed. Well, today Facebook also just acquired Storylane, a relatively new social network focused around telling stories, for an undisclosed amount. This acquisiti Read More

With recent changes, many small businesses struggle to know how to effectively market their brand on Facebook. Here are a few actionable tips to help. Read More

Have you ever run a Facebook campaign and been confronted with a bunch of hate posts?

This blog post details a few of the haters comments and gives an adequate response to each.

NOTE: This is a little tongue in cheek. Take it all with a pinch of salt. Read More

By Greg Fry, Associate at The Ahain Group

Guy Kawasaki made a quote that I love – “The nobodies are the new somebodies”. Over the past 5 years businesses have had a big focus on generating Likes, Followers, Connections and friends on their various Social Media sites. Companies have become obsess Read More

Ever wondered how to decide on the number of follow up messages you should have in your email marketing campaign? Check out this guide for some ideas! Read More