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Having the customer in mind is not enough for small businesses to compete, they need to be customer-obsessed. Read More

This is a guest post from Zac Johnson.
We all want more traffic and social shares for the content we create on our sites. So how can we get them? Easy… create content that provides value and is something that people actually want to share! Sounds easy enough right? Well… don’t think it’s that easy Read More

Since its inception, Twitter was designed to be global. For business, this social media platform has proved itself as a customer acquisition, retention and even as a sales tool. Read More

Social scientists have found that content sharing has become an important part of how people form their identities. So how can you leverage this to create content that is in-line with your brand's identity and your consumer's identity?

Take a look this infographic, created by frac.tl team, and l Read More

Having a clear, concise value proposition for real estate professionals is crucial as it is a very competitive landscape. In this post, I share how to develop a great value proposition.
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It’s that time of year when many businesses start to ramp up their marketing efforts to make the most of the Christmas and New Year period. But what’s the best way to go about it? Do you send out more email as the holiday period approaches, or do you come up with a strategy to help you to reach the Read More

Sales has changed SO much in recent years with the digital age. So how do you keep up with it? Brad shares some of his best tactics on the My Marketing Cafe blog. Read More

Sales has changed SO much in recent years with the digital age. So how do you keep up with it? Brad shares some of his best tactics on the My Marketing Cafe blog. Read More

It’s never been easier to publish a book. You don’t need to pray to get accepted by a publisher anymore, you can just self publish online. There are several platforms where you can do that: Barnes & Noble, iBooks, SmashWords, Kobo and the most popular of them all Amazon.
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A number of franchised restaurant chains have adopted tabletop tablets. What do these tablets do, and what does this mean for human servers? Good read from Franchise Direct. Read More