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Lately I’ve been walking around in a creative funk. Cranking out the work for clients, but letting my own creative projects and interests fall by the too busy, too stressed, too responsible, too insert-your-affliction-of-choice-here wayside. It’s creative malaise; I’m feeling uninspired. Read More

After working with dozens of startup founders, I’m still amazed that some seem to be able to do the job easily and effectively, always in control, while others always seem to be struggling, out-of-control, and fighting the latest crisis. I am more and more convinced that it is the right founder beh Read More

Social media marketing is a brilliant way to tap into targeted customers. We all agree that.

Do you have a focused social media marketing strategy?

According to marketingcharts.com 28% of small businesses do not have a social media strategy. 4 Out of 5 of small businesses Read More

When it comes to interviewing, don't ask pointless questions or ambush your candidates. Become a smarter interviewer, and find better talent. Read More

Blogging for passion and blogging for money, appears to be of two different ranges. Blogging for passion needs dedication, hard work and professionalism whereas blogging for money needs tactics and moneymaking skills. Read More

Your lack of progress may be because you’re not focused on what will propel you forward. The problem is, you’re seeking out a short cut; a magic pill. Read More

Email deliverability is very important. As entrepreneur, you've to make sure that important messages are getting through and read by recipients.

If you’re frustrated by the lack of response of your email marketing campaign, possibly because your emails are snagged by spam filters, the following Read More

Yahoo has started recycling inactive email addresses, which could have a big impact on your email marketing list. Here's what it means--and how to fix. Read More

There is no one size fits all approach to social media or content marketing.

There is no single person, or piece of software, that can tabulate the odds of success doing things one-way versus another.

Sure, there are ‘best practices’ and patterns for what tends to work and what doesn’t, but r Read More

Michele Peterson shares her own Three P’s of Successful Networking to help make getting clients more comfortable. Read More