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I don't know about you, but I'm still trying to figure out Vine and how to use it as a marketing tool. Great post from Sparksheet on how some top brands are using the app to inform, educate and entertain. Read More

In the past decade, the rise of online communities, forums and social networks has fundamentally changed our travel habits. A decade ago, a lot of my trips started with a visit to the AAA office and the library to collect AAA Trip Tiks, guidebooks, maps and other destination information. Read More

Even with great experience, talented teams, and trusted advisors, there are times when all leaders need to bite the bullet and make lone-wolf decisions. Facing tight deadlines, intuition usually takes the place of other guidance--but it certainly isn’t always correct.Here are some ways good leaders Read More

Part 3 of my 7 blog conversion mistakes series (podcast). This also includes the full list of 21 conversion mistakes). Read More

Online marketing and offline marketing have one major thing in common and that is that you have to take action in order to see what works and what doesn’t. Read More

Emailing customers should be done with care. Whether the contact is person-to-person, via phone or email, customers should always be treated with the utmost respect. Read More

Team communication takes active, strategic work. But that doesn't mean it's complicated. You can make it so easy if you focus on the four keys to successful communication. You team will thank you. Read More

As a blogger it can be hard to decide what ebook formats you might want to put your ebook into. After all, there are way more ebook types than there are web page types. If you create a web page, you can be confident (at least with most blog templates today) that your creative content will be availa Read More

When The Office debuted in 2005, the American workplace was still a sea of cubicles, with workers typing away on keyboards connected to tower-style desktop PCs. In the eight years that followed, the workforce shifted dramatically, trending toward tablets and smartphones–which didn’t yet exist in 20 Read More

Five years ago a solid email marketing strategy combined with offline marketing endeavors—like print and radio ads—would see your small business rolling along just fine in the marketing department.

Today, however, the list of small business marketing tasks is both exhaustive and overwhelming. Read More