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When Marketo’s Jon Miller began to ponder the difference between thought leadership and content marketing, he turned to the Twitterverse for possible answers. Read More

As the lights went out at last night's Super Bowl, we were all bombarded with viewer reactions on our personal social networks. Whether the cause was Beyonce's fierce performance or something else is unclear, but what was clear is that there are plenty of brands out there that were clever enough to Read More

Surveys have shown that luxury consumers spend more time and money online than the average consumer. No wonder, then, that marketers of luxury products and services are expanding their focus on digital marketing in 2013.
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If you've ever wondered why content marketing has become such a hot topic then take a look at the compelling story that these content marketing statistics tell. Read More

This is the second in a series of articles about keeping your customers satisfied including some tips to ensure your business is on track to over-deliver. Read More

Are you committing pinterest faux pas without realising? Your professional image and your pinning effectiveness could be damaged if so. Here's 7 tips to ensure you are aware of how to pin correctly. Read More

Last week the web was buzzing with news about “Bob” who was caught outsourcing his job to China and paying someone less than a fifth of his salary to get the job done. The interesting insight is that “Bob” had always received amazing performance reviews for his work over the past several years and Read More

It's interesting looking into the promotion of American Airlines rebranding campaign has show that Google+ has failed to generate much interest... It appears based on click stats that Facebook still controls much of the consumer marketing power... Read More

Zapier is a platform that allows you to create microtasks “zaps” which allows preset actions to be automatically run when a trigger is activated. Their platform is setup to run thousands of micro tasks each month or order to keep your business or hobby ticking along and reducing the amount of repet Read More

As the online popularity is growing, more and more users are creating websites for their business or the blogs. So getting short and popular names, searching each domain is very time consuming. Read More