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Only hold a press conference if it is vital to getting your message across. And if you go down that path, get it right! Read More

When you consider that LinkedIn has nearly 10 million users hailing from over 150 industries around the world, it is surprising that B2B websites aren't paying more attention. There are, though, several methods your website could be employing in order to improve your exposure within the business oriented social network, while also potentially imp Read More

By forcing me to contact the company in order to get more information about the product, the company is creating a new touchpoint in their marketing process. Great; so now the company can contact all of their leads, people who figure that the additional information regarding the product line is worth the time taken to contact the firm. The pro Read More

Many website owners have a small technical issue with their site(s) that they don't even realize, and when left uncorrected, can severely hurt search engine rankings. This situation occurs when the one or more pages can be accessed via several different URL's. Read More

Want to know the secret to email follow up? TWO WORDS: Subject line. Because that's the only thing customers see. Because that's the only thing customers have the time to read. Because that's the only thing customers will use to decide whether or not to open it. Because that's the only way you can immediately differentiate yourself in the Read More

Are your time management skills put to the test every morning? Does your early routine cause you and your family stress? Just a few simple steps can help you begin your day in an organized and efficient way! Every good morning begins the night before. Read More

Having a stack of information piled on a credenza where you see it every day is not the best way to jump into a prioritized, productive daily routine. That pile confronts you several times a day and does create guilt for not getting around to it, even when you are the last person and so have eliminated the time pressure. To keep up... Read More

We want to continually increase productivity and are always looking at ways to work more efficiently so that we “find” more time. When we are accomplishing more, there actually ends up being more time for us to enjoy life. Unfortunately, we sometimes make mistakes that lower our productivity. Here is a list of 8 things unproductive people do: Read More

Ever wondered why so many people and businesses seem to have such a consistently loyal following? No matter what they say— even it it's incorrect, people still listen? Wouldn't it be great simply to have people hear you in the first place? Read More

Take a look around your business unit, listen to your associates and customers, keep abreast of market trends and your competition, and never stop asking yourself, “Is there an opportunity to convert and deliver this or any process in the operations and sales functions to an express service module?” Read More