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If there is one thing that separates the self-employed from those employed by others, it is their preoccupation with health insurance. Many entrepreneurs seem to find health insurance after doing a lot of research, though they generally pay more than they think they should. Some who are in good health bet on remaining that way and forgo health Read More

In ClickTracks' recent whitepaper, Seven Web Analytics Sins, and How to Avoid Them, the Santa Cruz, Calif.-based Web analytics software company points out seven mistakes marketers make when analyzing their Web sites and discusses ways to avoid or remedy them. Here are three of the seven mistakes to avoid: Read More

Companies that have struggled with change should take note: recent discoveries in how the brain functions have resulted in new conclusions about implementing change. In other words, it's time to rethink how we think. Read More

Advertising on Games & Contest Web sites can be highly effective in increasing brand metrics for various brand sectors and demographics. In particular, CPG advertisements on Gaming sites tend to perform much better among women ages 45+ compared with younger females. And this is not a small audience — in fact, 8.3 million women ages 45+ say they ac Read More

Most marketers looking for an email service provider are likely to be most concerned with deliverability, to ensure their messages get through to consumer's inboxes. But sometimes deliverability has nothing to do with the email service provider and everything to do with the manner in which the email is despatched. Read More

Can Verizon change its organizational character and become a model for open source innovation? Or will its internal character prevent it from making the necessary cultural changes? Read More

From the Page: "So what do you do if someone else is profiting from your own content and you're not getting adequate credit or compensation?

There are four options:" Read More

What do you do when you see one of your employees has posted a résumé to a service like Monster or CareerBuilder? That depends on why they're posting. Read More

An interesting way to get yourself to get all of your ideas out before you go through the editing and revising process. Read More

The 10 commandments of negotiations here apply to every negotiator, deal maker, mediator, lawyer or simply anyone who's trying to negotiate something. To be real successful in negotiations, you need to invest and reinvest time to prepare ahead and adopt skills to help you improvise on the spot. Read More