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These two amateur branding mistakes could be sending out the wrong message about your business. If you want to build a consistent brand, this article will show you what to avoid and what's needed to instill confidence in your customers. Read More

How to be successful during the summer business slowdown: fine-tune your business plan, reassessing your goals, and throw a few fun events. Read More

Lately, the whole marketing community is abuzz about content. And rightfully so. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it's becoming increasingly difficult to stand out from the barrage of content out there -- a lot of wh Read More

I hereby announce that I am launching a new site called, EgoNetCast. I will cover all things related to new media, especially podcasting (internet radio). I want to give kudos to Leo Laporte for coining the term netcast. Which name do you prefer, "portable on demand (broad)cast" or (inter)net (broa Read More

Everybody in the world is not perfect. Mistakes are done by each person in the world. Same thing happen with my when i stepped into Blogging. At that time what i was not aware of the path am using was wrong. Read More

Peer-to-peer lending websites can potentially help your small business, but how much so really depends on your credit score, your business, and your other, more traditional options. Jason Bushey explains. Read More

A recent study from Experian reveals email open rates and clicks are holding steady when compared with the same time last year. Check out these insightful results of email marketing from the 2013 Q1 Email Benchmark Study. Read More

A Limited Accountability Design Response Team is a group and a operation, that can assist creatively and in an out-of-box way to the development of a new business. Read More

Measuring ROI of your social media marketing IS possible. You can focus your efforts on building a network of engaged, active customers AND you can measure how social media affects the bottom line. Also because social media is NOT free (see the diagram below) it is important to demonstrate this tac Read More

Steve Jobs didn’t sell the iPhone based on technology; it was what you could do with it. A simple concept helps you create meaningful content to generate the same energy and passion in your communications, marketing, and events. You can become a Master of Meaning – just like Steve. Read More