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Between January 2011 and January 2015, the number of job listings on Indeed containing “content marketing” or “content strategy” grew by about 350 percent; therefore, I think it’s safe to assume some of you startup founders are hiring a marketer or two.

But how many of you actually know anything Read More

A quick guide to what SWOT analysis is and how to is to improve your strategic planning at your startup or small business. Read More

Twitter integrations are now appearing in Google desktop searches, but could it damage the reputation of the search engine and help spread misinformation? Read More

Do you get lost when trying to find the right social media management tools for your business? It seems like a new app or social media tool is popping up every day, and many of them handle a lot of the same tasks. To make it easier, I've compiled a list of my absolute favorite social media tools th Read More

Although a social media platform, Google+ succeeded and failed in interesting ways applicable to businesses of every kind. Learn from the social network's mistakes and victories in this Tek Shouts! article. Read More

Here is the official Small Business Trends list of the best small business sales books for 2015. They reflect a new approach to sales and support. Don’t worry. It’s not all soft stuff. This list includes every perspective on the sales process. From local business, to corporations, and even using da Read More

We discovered that there are many ways in which an MBA accelerated our company’s growth and improved our likelihood of success. Here are 5 ways attending business school will help you start your business—and be more successful: http://bit.ly/1fl3lVT
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What marketing tactics work, and which are woefully outdated? You may be surprised by these insights from marketing influencer Seth Godin. Read More