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In my recent post on the value of connections, I spoke about providing your audience with content that makes your connection with them worth their time. But where does that content come from? Read More

Here are 5 Christmas advertising Ideas for Small Businesses you can use. Considering that Christmas is almost here, it might be a little hard for you to pull all these off. I apologize for posting late. But I encourage you to pick just one of these ideas and put it into practice...

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You probably don’t have the brand of Oprah, nor the resources to start your very own television network, but what you can do, right now, is to create a brand network. A network that, similar to Oprah’s, will play your message, 24 hours a day. That is the opportunity available to you through social Read More

The mobile app market is growing at a huge rate. Apple has sold literally millions of iPhones since it’s release only a few years ago, and recent data suggests that over 300,000 Android smartphones are activated each and every day. Read More

“Loyalty” is a hot business buzzword right now. If you want to get and keep loyal customers as we move into 2011, you need to know the top trends in loyalty marketing. Loyalty 360—The Loyalty Marketer’s Association recently released its top loyalty marketing trends for 2011 in Incentive Magazine. H Read More

In order to be recognized as a successful HR leader, there are three roles you must manage. The first is the ability to implement organizational strategy. The second is controlling the strategic planning process by sorting through the positive and negative outcomes associated with making a decision Read More

Customer Service Agents are the frontline staff of the company they are who customers speak with first. Essentially, they are the voice of the company.

If a Customer Service agent is professional, friendly, and can solve a customers needs, that customer will have a positive impression of the com Read More

With 2010 coming to a close, it goes without saying that it has been a tremendous year for social media.

Facebook and Twitter have both enjoyed explosive growth, a growing number of companies have attracted venture capital, and spending on social media marketing is expected to jump.

As we loo Read More

I envision a better ACH. One that lets me pay anyone from any personal or business checking account I choose without having to give up my sensitive account information or authorization to withdraw funds. It would be very secure and I would control when I choose to make a payment. Read More

We no longer want to have to do business with faceless companies; instead we want real people who are experts in their field and those who can be our go to person. Read More