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The latest trend is using Facebook to take your surveys viral. Facebook also allows you to target your audience very specifically – based on traditional demographic models (age, gender, sex etc.)

So here is a step by step instructions on how to recruit users to come to a survey from facebook Read More

Blogs are no longer function as journal - they are now branding tools for personal or business branding. How to use blogs for brand evangelism purpose Read More

Want to build an active fan base on Facebook? Check out 7 ways you can draw attention and generate momentum Read More

This isn’t the first time you’ve read about The Universal Language of Business on this blog. Doesn’t matter what they sell or what their SIC code is, ALL of your customers are in the money-making business. All sales reps must therefore learn how to communicate effectively using Finance, the universal language Read More

Online video is gaining more attention, engagement and it's becoming a strong way of communication for several companies. Have a look at these four core steps to produce online video for your business Read More

Want to know how social media will help you grow your business? Amazingly, many small business owners continue to doubt the effectiveness of social media sites as a marketing or better yet a sales tool. Here we look at some of the ways social media achieves the same results we might expect from more traditional techniques aimed at building your business's sales Read More

First, allow me to apologize.  Very frequently, I get caught up in marketing speak such as Target Market, Audience, Demographic, when describing the customers that I serve. This post will show you how to make your website more human Read More

How to determine whether there is too much competition and sufficient demand for you to pursue your online business idea Read More

Whether you are just beginning to dip your toes into the “social media” waters or are a seasoned professional, there is something for everyone. These resources include everything from how to get started, tips for building a social media community and how to calculate key social media metrics – just to name a few Read More

Your business is booming, but you’re having trouble converting first-time customers into repeat clients. You need a marketing strategy that’s persuasive but not pushy; what your company needs is a successful email marketing plan Read More