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If you crack open most entrepreneurship textbooks, you’ll find that they talk a lot about how entrepreneurs finance their businesses. Because these books are targeted at students in courses that focus on the creation of high potential businesses, they spend a lot of time discussing venture capital, angel investing, and other sources of external equity capital. As a result, they don’t describe ho Read More

Well, as much as I would like to say that success is all about knowing the best practices, it is not the case. No doubt steps are important, but steps are just part of a larger picture. Read More

Here it comes… 2010! As an entrepreneur you can try to find a reason to celebrate the new year, or make a reason. I suggest the second option, and here are 83 ways that you can get started with. Read More

As a management consultant, I felt it was necessary for me to experience exactly what a business owning client would go through, if I was to recommend to them, that they promote themselves and their business, via a blog that they needed to write and publish themselves. This blog outlines my personal experience in publishing 25 business blogs in 25 weeks, details what I learned in that process, a Read More

Tips and tricks to help you get better service from your next call to technical support. You might even get your problem solved. These are the trade secrets of how we pros get right to the point when we are trying to resolve an issue on the clock for a client. Read More

One of the best things about marketing is that you can gain ideas from a variety of areas and the festive season is one of them. After a hectic year for many of you this is the last week before taking a well deserved break.

Here are 5 simple marketing lessons from the festive season you can apply to your business in 2010.
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Let’s face it; most small businesses do the bulk of their business locally. So, the thought of gaining access to Facebook’s 300 trillion Read More

A few weeks ago, I was sick. Taylor was sick. Everyone was sick. There are times when you can power through sickness and get your work done. But then there are those other times… How do you tell your clients that you need an extension on a project because you’re sick? Read More

Marketing methods are like shoes. Marketing is all about putting your best foot (!) forward. It's about being visible, which can trigger fear and self doubt. So you're vulnerable to methods that, on the surface, look glamorous but don't actually fit who you are or whom you're trying to reach. Read More

Landing pages are becoming more popular because a larger number of companies, small business in particular, are using email marketing. The best way to effectively use a landing page is to drive traffic from your email campaign to a specially designed landing page that serves as the bridge between your email and Web store. Here are 12 useful tips on getting better landing page conversions: Read More