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Inventory is and has always been a tricky problem for small business owners. Having too much of an item in stock that doesn’t sell is a rookie mistake, as is running out of popular products. However, a new tool called Google Shopping Insights might be just what small business owners need. Read More

Learn how to use Google Analytics to interpret which traffic should be strengthen towards your website or app. Examining referral traffic can lead to plenty of ideas. Read More

Unless you also use a social media recruiting strategy to look for potential employees, you could be missing out on some fantastic job candidates — candidates that big companies are going to snap up. Read More

Renting your first office space can be an exciting turning point for your business. But choosing just any office would be a mistake. You need to make sure that your office is one that will support your team and allow you to grow and thrive. Below are things to consider before renting your first off Read More

What so many companies forget is the importance of using product reviews in reverse. In other words, leaving product reviews as a brand or as an individual associated with a brand can be huge. It helps you show off what you know, make connections with like-minded companies, and earn that visibility Read More

Communicating effectively with customers is essential to any successful business. But slapping an email address on your website and waiting for customers to contact you isn’t always enough.
Pure Chat is a small company that offers another method for businesses to stay in touch with customers. The Read More

While companies like Amazon, Google and Microsoft are accelerating their expansion into public cloud services, at least one company seems to be bowing out of the competition.
Bill Hilf, senior vice president and general manager of HP Cloud, recently announced the company will sunset its HP Helion Read More

Running your business from anywhere while traveling the world is no myth. Drew Gerber, founder and CEO of Wasabi Publicity, has done it for a good portion of his career.
Growing up in Utah, the travel bug bit him early. Over the past 10 years, he has grown and run his fledgling company from Atlant Read More

Microsoft’s new Surface devices seem to be hitting it off with business customers. The company claims it has seen unprecedented interest with this generation than any before it, including many early adopters. So, to further this momentum, Microsoft is adding a new Surface warranty and trade-in prog Read More

The initial passion most business owners have when they first establish their business can eventually diminish. And while this is not the case for everyone, unless entrepreneurs adopts a proactive stance to keep them and everyone around them engaged, they may eventually suffer the same fate. Read More