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When making marketing mistakes, nothing is wasted if you can learn from the experience. However, why risk time, money and effort if you can just learn from the mistakes of others? Read More

There is a huge difference between the needs of an online company targeting a global audience and a local company seeking local customers online. Read More

One of the fastest growing subcultures in the U.S. is the Hispanic subculture, which already represents 16.7% of the entire U.S. population and over $1.5 trillion in buying power. Buying power, sometimes called purchasing power is the value of money, as measured by the amount and quality of product Read More

The correct use of communication is critical if you want to maintain a positive reputation for your business and positive feelings toward your brand.

While we sit down in our little virtual, cyber circle, to discuss the blunders of communication and how we can avoid them, let’s take a look at an Read More

For the past few years, building and running an online business has been the most feasible endeavour for entrepreneurs.

If you want to build an epic-win website, then here are the best, most reliable tools you should consider using for your key site-building processes: Read More

Mobile app development is one of the best ways to grow your business, especially with the on-going rise of the mobile market. It makes your services more accessible, maximizes user engagement, and increases your brand’s exposure to your target audience Read More

Considering how many websites are not even mobile optimized, those that implement AMP early will have a huge advantage in the marketplace. Read More

The following questions are provided to assist in the development of content for a multicultural audience.

A. What is the objective?

Is it to inform, to convince, to sell, or something else? Decide and get it clear. Once you know the goal, you can plan your strategy.

B. What is the message Read More

Along with all the other challenges that come from being in charge of a small business, obtaining a business loan is no easy feat. Here’s the complete guide on how to get a business loan. Read More

Every small business is being told to hop on social media, but where do you start? It’s no brainer to set up an account on Twitter or Facebook and to start following people. But what next? What tools are there?

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