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Apple is the standard-bearer in creative business practices. It's easier than you think, though, if you're looking to replicate their success. Here's how.
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So before winter really hits, and work gets extra hectic, it’s worth taking the time to review and optimize your maintenance work order template. Read More

I’ve written quite a bit on Small Business Trends about Generation Z, including the best ways to market to Gen Z shoppers, the one thing Generation Z really wants and six ways to get Generation Z into your store. But with the holiday shopping season in full swing, there’s still more to say about th Read More

Online ads. We all have a love-hate relationship with them. But in reality, online advertising is one of the most powerful tools in a marketer's arsenal... as long as you know what you're doing.

The issue with online advertising, like every other marketing function, the landscape evolves really Read More

Writers and bloggers, may I have but a moment of your coffee sipping time.
This Scrivener for iOS review will cover all the things you need to know about this word processor, built by writers, for writers. Read More

Struggling to compete with major brands and advertisers, especially during the holiday season, any small business can benefit from having free advertising bankrolled by a major corporation Read More

Evernote is an app and extension and software and whatever that helps you collect and organize…stuff. Companies are really great at describing what they do these days (ahem), but what Evernote says is that it lets you “capture, organize, and share notes from anywhere. Your best ideas are always wit Read More

Let’s face it, life gets busy sometimes. From work, family obligations, home maintenance, school assignments, shopping, car repairs, and more, it seems like there are a million different things to get done each day. Fortunately, there are several task management apps available in both the Android a Read More

I never thought of myself as an entrepreneur.

Growing up, I filled journals with poetry, drawings, and stories. I studied playwriting and performance in graduate school. The thought of running a business or putting a price tag on my creativity was icky. Read More

By now, you know that your small business faces a real threat of being hacked. Hackers are targeting small businesses more and more because they believe they may be more vulnerable — generally.
But even if hackers were able to penetrate your cyber defenses, what damage could they really do to your Read More