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Thinking of sharing, confiding or seeking help? Now that would be the worst thing to do! Read More

An effective small business marketing strategy to grow your brand is to use the emotional benefits for new product or service ideas. Here are a few tips how to do it. Read More

Google Plus is being set to rise as the next competitor to social media giants like Facebook and MySpace, but what about the Google +1 button? Are people paying attention to it, and will Google want to continue its use in the future? Read More

It seems that the whole focus about marketing these days is on marketing tactics, especially social media. Could imagine what Apple would look like today if they just focused on tactics for the Apple Mac and not looked at developing new products or services like iPad? Read More

Not everyone’s a winner in the Groupon arena. Last week, the online coupon giant launched its first effort to get into big-ticket retail, with a $500 voucher toward a new car sale at a Michigan dealership. Read More

Blogging is hardly a new trend in business. In fact, blogging and online entrepreneurship have been linked for quite some time. But why is blogging still such Read More

Instead of just wishing or hoping that your brand will grow it makes sense to ensure you have the correct marketing strategies in place. Here are three factors to consider. Read More

A B2B audience isn’t searching for “sexy marketing,” with simple, branded web 2.0 messages (Salesforce is about as close as B2B comes to sexy); the B2B buyer is more sophisticated, looking for informational articles, blogs and anything that may or may not give them incentive to buy. Read More

I came across this interesting chart in an article by Todd Essig. It shows the mental state in terms of challenge level and skill level. (Almost as fascinating as 3D printing!) Read More

Seth Godin was right when he said all marketers were liars. Just look at the example of McDonalds, who have….. Read More