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Businesses have finally realized that the eyes, ears and wallets are widening, listening and opening because of the influence of social media. Madison Avenue will be taken over by Main Street USA. Businesses must integrate a social media into their marketing strategy or they will lose sales to the Read More

As the industry develops and social media agencies grow, we need a set of rules to live and work by. I did some research to get a general idea of what is important in our field to honor and obey. Sharing the 10 social media commandments that resonate the most. Read More

Selfies have become all the rage in 2013. They even have a place in our society with a reference in the Oxford Dictionary as the international word of the year.The reason behind all this selfie appeal according to Wikipedia is that they are easy to control, share and create. And with the advent of Read More

Thanks to social media outlets we have discovered that we are all susceptible to a few triggers: Food, pets, selfies, quotes, beautiful images among other things. Using any of these in your content will always get a reaction of some kind. There are many ways to integrate and weave this content on t Read More

Here are last year's Retail statistics for Grey Thursday, Black Friday and Cyber Monday. Do your foresee big changes in online retail in 2013? Read More

When a tragedy of this magnitude occurs, we must always be thankful for what we have. I would like to share some the social media platforms that are offering to give back on this day of thanks… and remember… sharing is caring. Read More

Why do small businesses fail? According to a statistics taken from the Small Business Administration, 70 percent of small businesses make it to their third year, and 51 percent see their sixth. This throws the old notion of most businesses failing within their first year right out of the window, bu Read More

Google’s head of search spam Matt Cutts Very Good Answer to Should webmasters use the disavow tool, even if it is believed that no penalty has been applied? For example, if we believe 'Negative SEO' has been attempted, or spammy sites we have contacted have not removed links. Read More

Icons of black cats with arched backs have disappeared from stores and magazines, replaced by turkeys in all stages, from on-the-hoof to lying down, legs in air wearing a golden brown crust. Can wreaths, holly and jolly fat men in red suits surrounded by elves be far behind? Your memory bucket is f Read More

When you are ready to have the sales conversation with people and make sales calls, check your mindset before you even pick up the phone. What I have found works best is to come from your heart and a place of “giving” rather than about hoping to get something from the person on the other end of the Read More