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Attitude is key to execution it permeates every aspect of the approach and actions taken during the sale. While it may seem like an intangible, it is very much something the individuals can control, and manage. Read More

When the right metrics are captured and used well, they are powerful. Here are six metrics that you aren’t tracking, but predict your performance. Read More

One of the core differences between guerrilla
social media marketers and other marketers is how
they measure success. When asked about return-on-
investment (ROI) from social media marketing, many
will claim it’s impossible to truly measure. Some will
say that it’s all about community and sugg Read More

This month’s topic on Sales Bloggers Union is: “Do we sell based on the way we buy?” It’s an interesting question, but the more interesting question is to we treat the people we are selling to in the very same that we would want to be treated were we buying?

Would you, selling the way you sell n Read More

Paul McCord presents a practical step by step guide to busting your sales slump. The great thing about the book is not only the clear direction given for each step, but that you don't have to be in a slump to benefit from the book. Read More

The job of a sales person is to create and fill demand. Many focus way too much on product and other secondary things that place them more on the supply side of sales. Read More

Take the 90/12 prospecting-nurturing challenge; you will see results and you will set yourself up for a rocking New Year. Read More

Today’s Guerrilla Social Media Marketing Radio episode is on hyper-local social media media marketing — guerrilla style.
We discuss:

* nano-markets
* nano-casting
* FourSquare
* Meetup.com
* Twitter Search
* And of course guerrilla tactics for each of these concepts Read More

While no one can deny the benefit of having a sales system, but no matter which system you use, in the end if you don't execute, it has little value. Nothing beat proper and consistent execution, the last word in sales. Read More

You’re not looking for a fair fight at the boardroom table. You are looking to stack the deck so heavily in your favor that it’s not a fair contest. Read More