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the author tells a story of his youth that taught him lessons that others are learning right now. Read More

Here's a widely watched indicator that the big institutions use to see when the economy may be about to turn up. It's indicating that it may be "beginning" that process now. Find out what it is and why it matters so much. Read More

President Obama is injecting some $$ into small biz. Will this work?? Does he get it? I hope so. Read More

An interview with Naryen Aryal, the co-owner (with his wife) of Mascot Books, a Virginia-based publisher that specializes in children's books about college, professional, and elementary-school sports mascots. Naryen discusses how he and his wife came up with their business idea, how they have learned to do business with gigantic retailers like Wa Read More

An article on figuring out how to present a solution that is aligned to your buyer's priorities. Read More

An e-mail is only as good as its subject line. As the saying goes, you only get one chance to make a first impression, and in an e-mail, that first impression comes in the subject line. Read More

With all the corporate downsizing going on, a good number of folks may be considering career alternatives. This important article will make it in the Top 10, this week. Read More

With the economy in a crisis and unemployment at staggering rates, businesses of all types and sizes are feeling the crunch. So I went to the trenches this week and asked fellow entrepreneurs, CEOs, marketers and business consultants what they perceive to be the number one challenge facing small businesses today. Read More

Another proposed RFID regulation, another unintended consequence. Nevada is the latest state to propose legislation to regulate how RFID data is collected and used. Senate Bill 125 (SB 125), which was introduced earlier this month, would make it a felony to use RFID to collect personal identification without a person's consent. Critics say the wa Read More

Being flexible in today's business climate is imperative. Your target market's needs change all the time, every day. You can give a boost to a service or product people have seemingly lost interest in, and you can create that success seller. Read More