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Most cold call sales letters end up in the trash. But if you build in these five elements, you will earn your audience's attention. Read More

As a business owner I have noticed that entrepreneurs talk about a range of topics and we share some pretty personal details; what doesn’t happen is the talk about violence. We speak about managing teams and dealing with problem performers, Read More

Lately, the whole marketing community is abuzz about content. And rightfully so. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it's becoming increasingly difficult to stand out from the barrage of content out there -- a lot of wh Read More

I can bang away at a creative conundrum for hours at the keybord, but give me pen and paper and the answer will (usually) be in front of me within a few minutes. Here's why. Read More

Entrepreneurs understand that they need to keep their business' finances in order if they'd like to obtain a business loan in the future. However, many are not aware that it's imperative to keep their personal finances in tip-top shape as well. Read More

Creating your own business, building it from the ground up, and having it succeed are likely some of the most exhilarating things you will ever do in your life. But once your business starts to transform from a gutsy start-up to an honest-to-gosh corporation, you might find that you need to reasses Read More

If I told you that tomorrow you had to spend all day doing sales and marketing for your business, what would your reaction be? Odds are it’s one of two responses: you get a nervous knot in your stomach or you have no idea where to start. Maybe it’s both! It’s time to get over it though, because sal Read More

I hereby announce that I am launching a new site called, EgoNetCast. I will cover all things related to new media, especially podcasting (internet radio). I want to give kudos to Leo Laporte for coining the term netcast. Which name do you prefer, "portable on demand (broad)cast" or (inter)net (broa Read More

Comments are down on a lot of blogs. Have you noticed? I mentioned that in a recent video interview where I said “don’t worry about it”. Read More

In a perfect World, we’d all live forever, or at least get a two week’s notice before we have to check out but reality isn’t always that kind. Read More