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In many email clients and services, replying adds the recipient to the person’s contacts list or whitelist. If someone replies to you, then your emails will get to their inbox right away (content factors aside). But how do you get readers to reply? Johnn Four talks about how. Read More

The short answer: more for less. The long answer: it could be so much worse. Big Box stores will always win because, regardless if people care more about cost and efficiency, it has become a means of survival for the individual. Read More

Marketing Presentation Tips: How to grab and hold the attention of your audience right to the end of your talk. Read More

What are the buying barriers in your business? What is keeping prospective clients from saying yes? Check out these three barriers to see if you have any of them in your business. Read More

You will always get comments about your business online - both raves and rants. The raves are all good - but how to deal with the rants? Here are some tips. Read More

Understanding what SEO is and how it works can really make your eCommerce business grow. Read these 8 white hat tips to optimize for the search engines. Read More

Today, it's hard to keep up with everything going on in information security. However, computer security affects any business with a website, online database, or computer.

For that reason, here are seven information security buzzwords every small business owner should know... Read More

Are you too optimistic when it comes to your promised schedules (like when running errands)? If so, this simple technique can help you create more realistic schedules and stick to them! Read More

Three interesting ideas to create Lean small businesses with cloud business apps. Starting a small business or creating a new product requires lots of capital and investment, right? Not really. That is, not if you follow the lean start up methodology. Read More

By Caron Beesley. So, you’ve set up a Facebook page and perhaps you are blogging too, but how do you use your online social media presence to actually get customers to frequent your business?

Social media engagement is based on a customer’s interest in what you have to offer, and more Read More