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Video is one of the most engaging forms of digital marketing. This shouldn’t be a surprise to anyone. Because video combines visual and audible elements, it brings the best parts of other the other digital media and combines them in a super-sharable package. That’s why when a piece of media takes t Read More

When you’re working on a web or graphic design project, revisions from your team and clients can pile up quickly over email and chat programs. Read More

App development is a competitive industry. Learn these tips to and avoid failing within the first year.

1. Conduct a research which consumer apps have big market subscription
2. Avoid giving your software for free, price your apps wisely
3. Protect your users' data and privacy Read More

Prevent inconsistencies in executing recurring processes as you scale up your business.
1. Document your recurring processes
2. Use applications designed for documenting and creating checklists for recurring processes
3. Strictly adhere to created checklists
Read More

In 2015, The Fader reported huge news for Spotify. Out of its 75 million monthly users, 20 million are paying customers.

A 26.6% conversion rate is staggering on freemium products. As Jason Cohen says: “A really good conversion rate for free-to-paid is 4%, like Dropbox. Awesome for them, but nor Read More

OneNote’s search sucks. It’s tagging is barely even cosmetic, never mind about functional. The way you organize notes (search and tagging aside) is a little better than Evernote’s but, all things considered, what it’s truly useful for is:

* Brainstorming
* Freeform note-taking
* Informal layou Read More

We all think we know the definition of an ideal leader. In reality, often what we believe are actually myths. Here are four leadership myths, debunked. Read More

Getting success in digital marketing depends on content quality. Businesses have rightly put content creation in their priority lists. Some have even made their entire marketing strategy centering around it. Read More

Optimizing your signup process helps increase conversion. Check out these tips:

1. Give users an option for a single sign in
2. Guide your users with visual directional cues
3. Save your customers' time by providing feedbacks during sign up in real time.
Read More

An experienced logo designer knows that designing a great logo requires an equally great design process to ensure that the outcome is outstanding. In order to make a good logo design, designers come up with a lot of creativity and deep thinking. Read More