BizSugar.com › Advertising › 5 Specific Steps to Coupon Success

With the economy tanking, many small business owners are using promotions, sales and discounts to boost profits this holiday season. Coupons are a natural fit, since so many consumers are actively looking for ways to save money. Before you run a discount promotion though, make sure you take a look at the 5 specific steps to coupon success below to ensure you're setting your discount promotion up correctly.