BizSugar.com › Advertising › 7 Types of Advertising That Don’t Cost an Arm and a Leg

Advertising can be a powerful way to deal with marketing challenges such as low brand awareness, a declining customer base or heavy competition. Or perhaps you simply have a desire to drive more foot traffic to your business and think advertising can help. Most of us couldn’t afford a 30-second national TV ad during a big championship game. Luckily, there are many more affordable and cost effective techniques available if you choose wisely.