How to Use QR Codes to Grow Your Business

Posted by SeanGallahar under Advertising
From http://www.i7marketing.com 3478 days ago
Made Hot by: kingofcontent92 on May 15, 2015 2:15 pm

QR codes are primarily marketing tools, and are basically upgraded barcodes that allow a person to scan them with their smartphone, upon which a person is led to a website, or shown a coupon that they can show at your store for a discount; or they can be shown a short video, etc.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by lyceum
3473 days ago

Sean: OK, thanks for the tip. I will continue for the quest to find a suitable QR reader app... ;)

- 1 +

Written by lyceum
3473 days ago

Sean: Thanks for your input. I think we will see more innovative ways of using QR codes by small businesses in the future. Do you have a tip on a good QR reader app?

- 1 +

Written by SeanGallahar
3473 days ago

They are all mostly free to download, so make sure it's the one that's most used depending on the platform.

- 0 +

Written by lyceum
3476 days ago

Do you have some examples of successful marketing campaigns, using Quick Read codes? I have seen some newspapers (tabloids) been using it, and you now and then get a business card with a QR image, but the usage of QR hasn't exploded, I think.

- 1 +

Written by SeanGallahar
3473 days ago

All the examples I have are linked in the article. There are a few more examples you can find by simple Google search. However, European culture isn't big on QR codes as Asia and North America are. The goal of this article is to help small businesses connect with their offline audience online or at the very least find an affordable way to promote their small business if they don't have a big marketing budget.

- 0 +