BizSugar.com › Advertising › Our Favorite Ads of 2012

The most effective advertising is written and designed to build an emotional connection with the target audience and then persuade people to want the product or service featured. Ads do this by combining strong visuals, powerful headlines, well-written copy and compelling calls to action. As 2012 rapidly comes to a close, we wanted to bring ads that stood out and created a big splash!