BizSugar.com › Advertising › SEO Versus PPC: Are Organic Results Better?

In a match of SEO versus PPC, which one would win? Does it make a difference whether the results are organic or paid? Many studies say yes. So, should a company pay for the results they want, or should they go purely organic SEO? Or both? Here are the Pros and Cons of both as well as great tools for you that you may have not heard of.