Sure, sending newsletters is a great way to send information to your customers, but what information are you getting back? You might think collecting information at subscription is the only way to get data out of your newsletter, but there are several other ways you can get your company newsletter to deliver valuable customer insights.
5 Ways to Turn Email Newsletters into Valuable Customer Insights
Posted by Jed under Direct MarketingFrom http://smallbiztrends.com 5171 days ago
Made Hot by: jnelson on July 12, 2010 1:19 pm
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Comments
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5171 days ago
Great post! I really like the idea of sending out newsletters with variations to test the differing reactions. Great idea. Great post and great information!
Thanks,
Yoni