BizSugar.com › Direct Marketing › How to Use Twitter Lead Generation Cards in Marketing

Recently Twitter launched a new great feature that you can use completely free of charge. This tool (Lead Generation Card) allows you to send a banner attached to your tweet with a call to action button. When users click on the button, their details get automatically added to your email list. Sounds cool? Then read on to find out how to get it set up for your campaign!
http://www.tamarabaranova.com/use-twitter-cards-lead-generation/